Privacy Policy
Last updated: July 9, 2026
This Privacy Policy describes how Benchmark Peers (Benchmark Peers Professional Development Limited) collects, uses, and protects your personal information. We are committed to safeguarding your privacy and handling your data with transparency and care.
Who We Are
We operate as a professional development training provider based in Calgary, offering sector comparison and benchmarking techniques training for industry professionals. As the data controller, we are responsible for determining how and why your personal information is processed. Your trust is essential to us, and we maintain strict standards for data protection and privacy compliance.
Information We Collect
We collect information through several channels to provide and improve our services. When you register for training programs, contact us through forms, or browse our website, we gather personal details such as your name, email address, phone number, and professional background.
We also collect usage data automatically through cookies and analytics tools, including information about how you navigate our site, pages you visit, and your interaction patterns. This helps us understand your needs and optimize your experience with our services.
Legal Basis for Processing
We process your personal information based on several lawful grounds. Your consent is obtained when you voluntarily submit information through registration or contact forms. We also rely on legitimate interests to improve our services and communicate with you about training programs and industry insights.
In some cases, processing may be necessary to fulfill legal obligations or contractual requirements related to your participation in our training programs. Each processing activity has a clear legal foundation, ensuring compliance with privacy regulations.
How We Use Your Information
Your information enables us to deliver high-quality training programs tailored to your professional needs. We use your data to confirm registrations, send course materials, process payments, and provide ongoing support throughout your training journey.
We analyze usage patterns to enhance our website functionality and content relevance. We may communicate with you about new programs, industry benchmarks, and professional development opportunities that align with your interests. Your data helps us create personalized experiences and maintain meaningful connections with our professional community.
Data Retention
We maintain concrete retention periods to ensure data is not kept longer than necessary:
- Training registration and contact information: retained for 24 months following course completion or last interaction
- Payment and transaction records: retained for 36 months to comply with financial and legal requirements
- Analytics and website usage data: retained for 12 months before automatic deletion
- Server logs and technical data: retained for 6 months for security and troubleshooting purposes
- Email communications and support records: retained for 18 months after final correspondence
After these periods, we securely delete or anonymize your information. You may request deletion at any time, subject to legal retention obligations.
Your Privacy Rights
You have comprehensive rights regarding your personal information. You can request access to the data we hold about you and receive it in a portable format. You may correct inaccurate information or request deletion of your data, subject to legal requirements.
You have the right to restrict how we process your information and to object to processing based on legitimate interests. You can withdraw consent for marketing communications at any time by contacting us directly. We will honor these requests within 30 days and provide confirmation of action taken.
Cookies and Tracking
We use cookies to enhance your browsing experience and understand how you interact with our website. Cookies help us remember your preferences, track analytics, and personalize content. These include essential cookies necessary for site functionality and analytical cookies that help us improve performance.
You can manage cookie preferences through your browser settings. However, disabling certain cookies may affect your ability to access specific features of our website. We respect your choices and provide transparent information about all cookies we use.
Data Security
We implement robust security measures to protect your personal information from unauthorized access, alteration, and disclosure. Our systems use encryption, secure servers, and restricted access controls to safeguard sensitive data. Our team receives regular training on data protection best practices.
While we maintain high security standards, no system is entirely immune to threats. We continuously monitor and update our security protocols to address emerging risks and ensure your information remains protected.
Third-Party Sharing
We do not sell or trade your personal information to third parties. We may share your data with trusted service providers who assist with email delivery, payment processing, and website hosting. All third parties are bound by confidentiality agreements and must comply with privacy regulations.
We may disclose information when required by law or to protect our legal rights, safety, or the rights of others. Any such disclosures are made transparently and in compliance with applicable regulations.
Your Supervisory Authority
If you have concerns about how we handle your personal information or believe we have violated your privacy rights, you have the right to lodge a complaint with the Office of the Privacy Commissioner of Canada (OPC). The OPC oversees privacy protection in Canada and can investigate privacy violations independently.
We encourage you to contact us first to resolve any concerns directly. However, you always have the right to file a formal complaint with the privacy authority without exhausting internal remedies.
Policy Updates
We may update this Privacy Policy to reflect changes in our practices, technology, or legal requirements. We will notify you of significant changes by posting the updated policy on our website and updating the "Last updated" date. Your continued use of our services following changes indicates your acceptance of the revised policy.
We encourage you to review this policy periodically to stay informed about how we protect your information. Material changes will be communicated directly to affected users when appropriate.
Contact Us
If you have questions about this Privacy Policy, concerns about our data practices, or wish to exercise your privacy rights, we welcome your contact:
We aim to respond to all privacy-related inquiries within 10 business days. Your feedback helps us maintain the highest standards of data protection and professional service.